Taking forward the idea of the heuristic device and campus pilot project to next level, a heuristic Edifice. This project proposes introducing a new Industrial Design faculty which has to deal with design, engineering and management departments. The concept of the building aims to create a space for "cross-pollination" where researchers from one field encounter those from entirely unrelated other fields as a part of their day to day use of the building.

It is necessary to highlight the scope for common interactive spaces for students and faculty in Russell and engineering buildings which has different disciplines. Though a tunnel connects these buildings, there is a necessity for celebrating an area of interaction by creating shared research base where graduates and postgraduates in individual design field will work alongside those involved in architecture, interior design, engineering, landscape architecture, urban design and so on.